MISS.T.CAL is an Ethiopian premium fashion company, specializing in couture and customization, with the aim of communicating art and feminism through its designs.
The company was founded by Tsion Bahru, who is also the creative director. After completing her MBA and working in trade marketing, she saw a gap in the Ethiopian modern wear market and managed to create a business around her passion for fashion. She is currently working towards streamlining fashion and tech, while simultaneously creating experiences and designs which empower women.
MISS.T.CAL also organizes events which raise topics of fashion, art, history, social values and beauty have managed to create awareness of the brand but also create an exciting and informative experience for the customers and the general public.